Asta was founded in 2022 by Thivyan Arulkumaran, not as a company, but as a bold idea: that design-led, outcome-driven product engineering could come from Sri Lanka and serve the world. Asta was born with a single mission to break the rules of how digital products are built in this part of the world. Just a relentless obsession to build things that work, scale, and make people say, “who built this?”
In 2024, the journey earned national recognition when Thivyan was named a GSEA Sri Lanka National Finalist, acknowledging the grit and innovation behind the vision. Shortly after, Asta was honored as the Best Startup at SLASSCOM National Ingenuity Award 2025, a milestone that validated our belief that world-class product innovation can come from this island.
We’ve never believed in templated solutions or cookie-cutter code, every product we touch is with purpose, precision, and long-term impact in mind. From startups chasing product-market fit to global companies exploring automation and AI, Asta has become a trusted partner for those who want to build fast, smart, and meaningfully. We combine world-class UX strategy, scalable engineering, and agentic AI thinking to help businesses launch, grow, and lead.
Today, Asta is more than just a service provider, we’re a product powerhouse, shaped by grit, guided by empathy, and driven by the belief that good ideas deserve great execution.
From the early days of freelancing and surviving on pure hustle, to now working with global partners, scaling startups, and earning industry recognition, Asta has never forgotten its roots. Every product we touch is a reflection of that journey: strategic, fast-moving, obsessively user-focused, and built to last. We don’t take on work for the sake of it. We work with teams who want to build something legendary, whether that’s an MVP in 14 days, a scalable SaaS platform, or agentic AI systems that automate entire workflows.
Today, Asta stands as one of the fastest-growing product engineering studios in Sri Lanka, driven by a team that’s global in mindset, bold in execution, and relentless in value. We’ve served clients across 9 countries, launched 90+ products, and earned the trust of both tech giants and scrappy startups. But we’re just getting started. Because to us, success isn’t just about what we’ve done, it’s about what we’re about to build next.
Got a product idea, AI concept, or just want to move fast with the right team? Book a call with us.
